
You afraid of this ghost? No? Then check out this chat with its creator. Aside from having awesome gear and the rakish wit of a young-ish Bill Murray, the Ghostbusters had another important factor for success: great #branding. Their logo, a ghost in a “not allowed” circle, says everything you needed to know about the Ghostbusters, namely, that they were anti-ghost. On Saturday, you can hear from the man who made that logo, Michael C. Gross, when he pops in to Pratt on Saturday, September 20 for a FREE talk about design and his career in the humor business. If you are in fact afraid of some ghosts, you’re still allowed to go, but we wouldn’t recommend it. Despite the fact that he made such an iconic image, the Ghostbusters logo won’t be all Michael Gross talks about at Pratt on Saturday at 4pm. It turns out that he was once the… Read More